About Ginny Jones

My Story and Approach

Parenting a teen can feel overwhelming: one minute they’re connected and sweet, the next they’re defiant, moody, or anxious. Add food and body struggles into the mix, and it can feel downright confusing.

As a parent coach, I help you navigate these challenges with confidence, calm, and connection. You’ll learn practical strategies to support your teen, reduce conflict, and feel successful as a parent again.

Since 2019, I’ve coached over 150 families worldwide, supporting teens to become more confident, secure, and grounded, while helping parents feel capable, supported, and reconnected. My approach combines empathy with evidence, drawing on the latest science in adolescent development, attachment, and neurobiology.

I live in Santa Monica with my husband. Our amazing child, now a young adult, keeps me learning (and laughing) every day. If you’re ready to feel more confident, calm, and connected with your teen, I’d love to support you.

Why I Focus on Coaching for Parents With Teens

I wasn’t an easy teenager. I remember feeling lost, angry, and misunderstood, while my parents, though loving, often felt unsure of how to help me through my big emotions. We made it through, but those years were messy, confusing, and stressful for all of us. Looking back, I realize how much easier it could have been if someone had guided us, someone who understood both the teens’ perspective and the parents’ challenges.

When I became a parent, I was determined to learn as much as I could about parenting. I dove into the research about child development, brain development, and adolescence, which is when my struggles peaked. I learned a lot about building trust and respect and navigating tough emotions, from everyday stress to overwhelming anxiety. I experimented, learned from mistakes, and discovered strategies that truly help teens feel heard while keeping family connection intact.

Now, I bring that knowledge, and my own experiences growing up, to parents around the world. I focus on coaching parents of teens because I know how high the stakes feel when your child is struggling with defiance, mood swings, anxiety, or food and body issues. My goal is to help you feel supported, confident, and equipped to navigate these challenges, so both you and your teen can feel understood, connected, and more at ease.

Credentials and Experience

I’ve been a professional coach for over 20 years, focusing on parents and families since 2019. I’ve coached parents worldwide, helping them support their teens to become more confident, secure, and grounded. My clients tell me that after working with me they feel capable, successful, and connected again. My work combines hands-on experience with a deep commitment to learning, so I can provide strategies that really work for real families.

I have an MBA and spent the first 20 years of my career building communication strategies and coaching leaders to motivate growth and change. I switched my focus in 2016, when I founded More-Love.org, a resource hub for parents navigating their kids’ eating disorders. It’s filled with practical tools, guides, and worksheets.

I’m currently pursuing a master’s degree in Family Psychology and have completed extensive study in parenting, attachment, adolescent development, neurobiology, and psychology. My formal training includes:

• Parent-led treatment (SPACE) (FBT)
• Interpersonal neurobiology & trauma (NICABM) (Mindsight Institute)
• Family dynamics & parental attachment
• Eating disorder feeding strategies (sDOR) (ecSatter) (FBT)
• Parts of Self (IFS)
• Leadership & management
• Influence & persuasion
• Mindfulness & self-compassion
• Addiction & substance use disorders
• ADHD, ASD, OCD, BPD, & PTSD

This combination of real-world coaching experience, ongoing education, and specialized training allows me to support parents in navigating complex teen challenges, from defiance and anxiety to food, body, and emotional struggles, while keeping family relationships strong and connected.

If you’d like to learn more, please reach out!